The Ministry of Waxing caters to men and women all over the world, with salons in New York, Shanghai, Hong Kong, Bangkok, Manila, Kuala Lumpur, Jakarta, Singapore and London.
I visited the trendy Covent Garden branch. The salon is super stylish and the girls here run a smooth operation. After waiting for a few minutes with the assortment of up-to-date glossy magazines, I was escorted downstairs by Emily my waxer, waxist or waxpert (their words, not mine) for the day.
Downstairs the modern design and décor make the place look like a new bar or club. Emily swiped a silver packet (which I later discovered were cleansing wipes) from the wall and we walked to our allotted room.
I was reassured to see that everything on the Ministry menu is wax related… they are absolute specialists and experts in the field. The brand isn’t shy and the walls are emblazoned with bold facts about the company: “more than 2.5 million bushes beautifully pruned… and still counting”. But soon it was enough of the niceties and down to business, I stripped off, grabbed my squeezy monkey (specially designed for MOW customers’ pain relief) and lay in trepidation under the towel.
Ministry of Waxing uses premium hard wax for more sensitive bikini areas and soft or combination wax for less painful body areas. It was perfect timing for me as the next day I was jetting off for the Caribbean, and despite December approaching it was soon to be bikini time for me.
The Brazilian was much less painful than usual, Emily used tiny strips to quickly and effectively remove any unwanted hair. Like her colleagues, Emily followed the ‘Holy Trinity of Waxing: Hygiene, Speed and Quality’. She was very thorough and nimble and kept me distracted throughout, chatting away merrily. Before thirty minutes was up, I was beach-ready, and thanks to the monkey companion and Emily the Waxpert, it was a fun experience, far from the usual screaming ordeal.
Bikini Line £17
Full Bikini £27
Brazilian £45
All off £45
More information here.