Whether I travel for a day trip or a two-week holiday, I always like to truly discover the best of a destination… from speciality coffee shops and wine bars, to unique local designers and the finest foodie establishments. So when I heard about Hotel Indigo’s ‘Clues to the Neighbourhood’ experience in Stratford-upon-Avon, I was immediately interested.
This special campaign aims to introduce guests to the most individual and interesting parts of the destination that the hotel calls home. The concept kicked off at the Hotel Indigo Berlin and continues in Stratford-upon-Avon and Brussels. In the Hotel Indigo Stratford-upon-Avon library, you will find 20 clues – a collection of beautiful items and artefacts – each a clue to a special place, venue or excursion in the town. The clues have been chosen by artists, musicians and historians who all have a connection to Stratford-upon-Avon.
The clues lead you to a range of itinerary options, from local perfume makers to museum exhibitions, cute historic pubs to talented hairdressers. There are a few clues that relate to Shakespeare, but the collection of 20 showcases a great deal of other ideas too. There is something to suit guests of all ages and interests, and the hotel staff are trained to help with any bookings or tickets. Every clue tells a story worth discovering.
During the launch day we were all treated to experiences from one of the clues – a trip to the Butterfly Farm, a gin tasting at Shakespeare Gin Company or a Perfume Workshop with expert Rebecca Tracey. I headed to Rebecca Tracey’s studio for a lesson in essential oils. After smelling 16 different oils and hearing about all the qualities and properties of each, we were encouraged to mix our favourite top, middle and base notes to blend our own bespoke oil. It was a brilliant few hours picking up some great perfume tips.
Before heading back to London, we were treated to a feast at the Hotel Indigo Stratford-upon-Avon’s celebrated restaurant, The Woodsman. This cosy eatery is known for its menu of wholesome recipes, in particular its deer dishes. The whole group sat round a grand table and tasted an array of wonderful local delicacies. The main course was my favourite; platters of perfectly cooked Venison Wellington, roast roe deer, the creamiest mashed potato and flavoursome vegetables. The meal concluded with freshly made, piping hot, strawberries and cream beignets.
After 10 years of writing about and visiting hotels I’ve never witnessed a destination experience quite so bespoke and exciting as ‘Clues to the Neighbourhood’. I just hope this inspired idea will be on offer at more of the Indigo hotels in the future.
‘Clues to the Neighbourhood’ continues at Hotel Indigo Stratford-upon-Avon for the next three months. Book here to stay and experience the best of the city.
This is a sponsored article in collaboration with Hotel Indigo, see more from the video here.